As we know, the Covid pandemic and its variants dictated new ways of doing business and addressing
financial issues in Latin America and the world. In response, a myriad of entrepreneurs and
businessmen and women took the opportunity to show that they can do things differently. In this
scenario, Bloomberg Línea presents its list of the 100 Entrepreneurs of 2021, a recognition of the
characters who invented models, retraced their steps, and even reinvented what they do to change the
way of doing business. Whether from startups, in the creative sphere, social media, or as incubators
of new companies.
Bloomberg Línea’s 100 Entrepreneurs is our first list of entrepreneurs that aims to showcase the
people who have challenged the status quo and put traditional business models in checkmate. This
list follows our flagship list on the 500 movers and shakers of Latin America, featuring the people
in business, finance, and economics who have influenced the region during the most challenging times
of the greatest economic, health, and social crisis in many decades.
December 2021