Founded in 2018, RobinFood was created by José Guillermo Calderón and Miguel Mc Allister, who made it today one of the largest ‘cloud restaurants’ in Latin America. The company launched in Colombia and has now expanded into Mexico and Brazil. It houses brands such as Muy, El Original, Just, The Cut, Pixi, Tremendo, Pecado Natural and FoodCoins Combinando. Its business model combines offline supply and online through its more than 18 technology developments created in-house. Its last fundraising round was in October 2019, when it raised US$35,7 million.