PRESS RELEASE — Falic Media is pleased to announce the designation of Jimena Tolama as the Editor-In-Chief of Bloomberg Línea, the leader in business and economic information in Latin America. This exciting change marks a significant step forward for our organization as we continue to innovate and excel across multiple platforms.
Bloomberg Línea, a news brand product of an agreement between Bloomberg Media and Falic Media, serves audiences in more than 20 countries through its news coverage in Spanish and Portuguese, steadfast in its commitment to communicate with a style based on rigor, data, and accurate and timely analysis of what is happening throughout the region and the world.
Jimena Tolama has been an integral part since its founding, in charge of the Mexico bureau and the multimedia department, consistently demonstrating exceptional editorial and leadership skills. With a critical eye for detail and a deep understanding of the needs of our audience, she has played a pivotal role in the growth and success of Bloomberg Linea. Her experience navigating the complexities of the modern media landscape has been invaluable.
“Her remarkable performance and innovative approach have contributed greatly to our excellence and multi-platform presence,” said Leon Falic, CEO of Falic Media. “We are confident that under Jimena’s leadership, our content will reach new horizons and reach our audience like never before.”
“Jimena’s meticulous attention to detail and strong editorial integrity align perfectly with Bloomberg’s journalistic philosophy,” reinforced Carlos Manuel Rodriguez, Bloomberg Media Executive Producer.
In her new role, Jimena Tolama will be in charge of the editorial direction, ensuring the highest standards of quality and integrity. She will lead a team of editors, reporters and content creators to share the stories that set the agenda. Her vision for the future includes expanding our investigative journalism efforts, increasing multimedia offerings and fostering a culture of continuous improvement and innovation. Jimena will continue to lead ‘La Estrategia del Día’, the podcast that remains the number one news podcast and whose creation has contributed significantly to our success by providing a differentiated news format that is approaching 10 million plays in 2024, while franchises in Colombia, Argentina and Brazil grow in audience.
“I am grateful for the trust to be able to take my editorial vision to a wider latitude,” said Jimena Tolama. “It is a privilege to work with a young, multidisciplinary and culturally diverse team that contributes to positioning Bloomberg Linea as an industry leader.”
Jimena Tolama’s designation as new Editor-In-Chief attests to our continued dedication to excellence and our strategic vision for the future.
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